SUSTAINABILITY 

We help organisations leading the sustainable transition shape markets, influence decisions and build the next economy.

Marketing and thought leadership for those leading the transition

The transition to a greener, smarter and more inclusive economy remains the defining challenge of our time — and business has a critical role to play in shaping it.  Across sectors including consulting, energy, infrastructure, advanced manufacturing, built environment and finance, organisations are navigating profound shifts in how value is created and measured. 

Energy systems are being redesigned, investment is being redirected, supply chains are being reconfigured and regulation is evolving. Expectations of business are changing. At the same time, the boundaries between environmental, economic and social impact are becoming increasingly interconnected. 

 The organisations leading the transition are helping define new markets, accelerate adoption, shape policy and create the conditions for the next economy. Leadership requires organisations to communicate complex change with clarity, credibility and authority, making their role in the future economy visible to investors, customers, policymakers and wider stakeholders.
Speak to our industry experts

Our work with intelligent brands.

We have helped organisations shape some of the most influential conversations at the intersection of sustainability, economics, infrastructure and technology. 

Our more than 20-year track record in sustainability marketing spans award-winning thought leadership and market-shaping campaigns, from Zeronomics, exploring the economics of global net zero transition, to the Sustainable Cities Index (SCI), now in its 12th year, which measures urban performance globally across People, Planet and Profit. 

Our services go beyond sustainability brand, marketing and thought leadership to proposition and service design. For example, we developed a new integrated reporting services for a Big Four organisation to connect financial and non-financial value creation, and pioneer marketing campaigns that make complex transition agendas commercially relevant and impossible to ignore. We have also developed new sustainability services, including integrated financial and non-financial reporting, urban sustainability analysis, and investment strategies designed to operate within planetary boundaries. 

Examples of our sustainability work:

Our marketing and thought leadership services support the systems and sectors driving the next economy: 

 

This cross-sector perspective gives us a distinctive advantage. We understand where transition themes converge and help organisations translate complex change into clear market leadership. 

Through our Data & Insights Lab, Creative Content & Design Studio and Marketing Communications capability, we create research-backed campaigns, transition narratives and executive thought leadership that help ambitious organisations become Intelligent Brands. 

 

 

"SHOCKED has given us a powerful platform to promote our Future Energy practice at the time our clients and the wider industry need us most. Since launch, the bespoke market data and insights uncovered by the campaign have helped drive profitable discussions with key clients and prospects across the globe."

Tej Gidda, Vice-President and Global Future Energy Leader, GHD

Our sustainability work.

“Man Bites Dog helped establish Arcadis as the leading authority on urban sustainability, and has partnered closely with us to evolve that natural authority and keep us at the forefront of this critical priority for businesses, cities and their citizens. This year, for the first time, we have added a fourth pillar – progress – to the Index, which considers the extent to which cities are prioritising momentum. The Index has a truly global impact, igniting conversations with top decision-makers and positioning Arcadis as a leading voice on city sustainability."
John Batten, ‎Global Cities Director, Arcadis
Read the case study

Our sustainability marketing expertise helps B2B brands to:

  • Define a credible transition narrative grounded in evidence, strategy and commercial reality. 
  • Position themselves as category leaders in the next economy. 
  • Translate complex technical, financial and regulatory themes into compelling stories. 
  • Build confidence and credibility with investors, customers, regulators and wider stakeholder ecosystems. 
  • Create research-backed thought leadership that influences agendas and shapes markets. 
  • Strengthen Intelligent Brand credentials in sectors facing heightened scrutiny and accelerating change. 
  • Turn innovation, infrastructure and sustainability investment into visible market leadership. 

Contact us to build your brand-to-sales growth strategy.

Get in Touch

+44 (0) 1273 716 820
[email protected]

London Office
24/25 The Shard
32 London Bridge Street
London
United Kingdom
SE1 9SG

Brighton Office
Moore House
13 Black Lion Street
Brighton
United Kingdom
BN1 1ND

© 2005 - 2026 Man Bites Dog

Man Bites Dog Ltd. is a company registered in England and Wales with company number 05156769. Registered office: Moore House, 13 Black Lion St, Brighton and Hove, Brighton BN1 1ND. VAT No: GB854451518.

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