The Gender News Gap

Man Bites Dog recently partnered with Women in Journalism to conduct a major new study on gender inequality in UK journalism and media.

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The Gender Say Gap

For some years now, we have been campaigning to close The Gender Say Gap, a term we coined to highlight the invisibility of women and diverse leaders as expert authorities in business and public life.

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    What Is an Intelligent Brand?

    An Intelligent Brand® is a highly authoritative B2B partner that makes its intelligence advantage – superior ideas, experts, data and technology – consistently visible through its brand, marketing and thought leadership. This visible intelligence advantage...

    Why Trust is No Longer Enough in B2B Marketing.

    For decades, trust has been one of the defining goals of B2B marketing. Trusted brands are more likely to be remembered, shortlisted and recommended. Trust reduces uncertainty and helps organisations build long-term relationships. But something...

    AI & The Age of Experts

    Experts are more vital than ever in the AI age  The AI hype cycle is spinning like no previous technology. Not long ago, many of us were convinced it would be a productivity panacea, an ‘everything...

    Design DeepDive: The Visual Movements Reshaping Creative Brands

    From retro futurism to organic flow, 2026’s aesthetic trends are influencing what brands are commissioning and what audiences are engaging with. B2B companies often underestimate the influence of design but in reality visual communication has...

    Beyond Trust: What C-Suite Buyers Want Now from Business Brands

    New research by Man Bites Dog shows that in a high-stakes B2B environment, decision-grade confidence comes from Intelligent Brands®. A new study amongst C-Suite executives in multi-billion-dollar global organisations has found that the rules of...

    GEO and the Engineering Sector: What You Need to Know

    In 2026, three letters dominate every marketing and communications conversation: G, E and O. GEO – or generative engine optimisation – is the practice of optimising your content so that it is most likely to show up...

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