Jade is Man Bites Dog’s Principal Content Consultant, leading our copywriting and content team. Jade works with intelligent brands to tell powerful stories across a range of engaging content formats, from white papers and feature articles to video scripts, website content and advertising copy. She is expert in creating global thought leadership content based on telling stories with big numbers, and has her finger on the pulse of emerging content innovations.
Jade has a passion for making ideas travel through storytelling, shaping narratives based on expert insight, and turning complex data into engaging stories. During over five years at Man Bites Dog she has worked across a range of sectors, including technology, professional services and financial services. Jade has helped global clients – from international banking group Standard Chartered to multinational software company Citrix – to articulate powerful messages on themes ranging from sustainability to the future of work. Jade frequently writes on behalf of C-suite executives and other senior leaders for top-tier publications.
She has played a central role on numerous award-winning campaigns for Man Bites Dog, with previous campaigns winning international accolades from bodies including B2B Marketing, Corp Comms, PRWeek and SABRE.
Jade has a decade of copywriting and content experience. She has a BA in English Language and Literature from the University of Oxford and a Masters from Goldsmiths, University of London, accredited by the Broadcast Journalism Training Council.