Having forged her career in technology and business services through two decades of radical change, Fiona is responsible for the company’s technology practice and specialises in building strategic positioning platforms to build reputation and drive growth. She has championed a range of client agendas on subjects from the future of work, sustainability and responsible business to global trade.
A seasoned global marketing communications professional, Fiona’s expertise spans marketing, strategic positioning, PR, internal communications, crisis communications and analyst relations in technology and business services. Fiona’s career includes consultancy and in-house management positions, leading programmes for large global technology companies across SME and enterprise sectors, including AVG Technologies, Cisco, Sun Microsystems and Oracle.
She has enjoyed working with many global agencies to develop and lead award-winning global campaigns. Fiona joined Man Bites Dog to help shape a new breed of strategic consultancy dedicated to advancing intelligent companies across technology and business services sectors.
With a deep understanding of complex businesses and global engagement, Fiona leads a range of global marcomms and thought leadership programmes for clients in sectors from technology to industry, trade and logistics. Her particular focus on C-Suite impact drives her work engaging and coaching CEOs on corporate purpose, public profile and crisis management.