Join us on the 2nd of October 2025 for a breakfast roundtable about delivering global sustainability campaigns with purpose in an uncertain world.

Successful global marketing campaigns depend on delivering a clear, consistent message that resonates across regions and audiences.

Yet in 2025, sustainability concepts that were once truisms - such as net zero - have become disputed. To some, the decarbonisation of the global economy is holding back growth, whilst to others the transition has become overly focused on carbon – failing to encompass the holistic nature of sustainability. Marketing and communications leaders in engineering firms now face the challenge of navigating these competing perspectives while remaining true to their brand’s sustainability commitments.

Join Man Bites Dog on 2nd October for our latest ‘Don’t Overengineer It’ interactive roundtable discussion for senior marketing and communications professionals to tackle this issue head on.

The session will feature an introduction from Alicia Kedzierski, Head of Sustainable Finance at the Financial Conduct Authority, who will talk about her experiences on the frontline of sustainability regulation in the finance sector, the changing fortunes of ESG and lessons this holds for businesses in other sectors. 

Following this, Man Bites Dog's Sean Farrance-White will host a Chatham House discussion with attendees to discuss:

• What are the unique challenges faced by the engineering sector when communicating their sustainable impact?
• Does a fractured geopolitical context necessitate a fractured global marketing campaign?
• How are marketeers navigating the current geopolitical context to ensure their campaigns clearly and confidently communicate how their brand is driving the transition?

Why attend?

Join an exclusive discussion with other senior marketing and communications professionals in the industry to learn more about the challenges and potential solutions in gaining more clarity in your offer to the market.

Event details: 

• Date: 2nd October 2025
• Time: 8:30am – 10:00am
• Venue: 24/25 The Shard, 32 London Bridge St, London SE1 9SG
• Dress Code: Business casual 

Register your interest:

If you’d like to attend, please register your interest via the form below.

Spaces are limited, and Man Bites Dog reserves the right to cancel registrations that do not meet the eligibility criteria.