Man Bites Dog Wins Big At Fresh PR Awards

Multi award-winning B2B communications consultancy, Man Bites Dog, has scooped four trophies at the Fresh PR Awards 2013.

Man Bites Dog’s work with the Legatum Institute claimed gold in the ‘Freshest Not for Profit Campaign’ category and took silver for ‘Freshest Media Relations Campaign’ and ‘Freshest Strategic Campaign’.

Man Bites Dog specialises in communications for the service economy, integrating media, digital and social campaigns to deliver remarkable brand and sales impact.

The judges said: “Man Bites Dog hit exactly the right target audience, producing high quality media results arising from the clever use of data. A strong and solid campaign from this innovative team.”

They went on to describe the 2012 Legatum Prosperity Index™ as “a quality campaign which generated international coverage, way over its initial target [...] delivering great aplomb to a wide target audience.”

Senior Account Manager, Alex Kent, also won one of the biggest prizes of the night, being crowned ‘Freshest Young Professional’.

The judges felt Alex was a worthy winner: “Alex clearly has ambition, drive and energy and with these qualities she goes that extra mile for her clients and colleagues.”

Claire Mason, Founder and Managing Director of Man Bites Dog, said: “We’re thrilled that our global work in partnership with the great team at the Legatum Institute has been recognised by three awards.

“Alex in particular is so deserving of her Young Professional award. I am consistently amazed by Alex’s sheer brilliance – she inspires everyone around her and she always delivers.”

The full results are now available online via http://www.freshawards.co.uk or via the Fresh Blog page http://freshawards.blogspot.co.uk/