Man Bites Dog is a globally-minded consultancy with the ability to work across borders in a flexible and bespoke way based on our clients’ needs. The majority of our work is EMEA or global in scope, with particular strength in Europe and North America and an increasing focus on Asia and Africa. Recent international work ranges from heading up Cielo’s global communications from London and New York, repositioning King & Wood Mallesons as the world’s Asia-first law firm and delivering an award-winning global PR campaign for Arcadis.
We offer three levels of international service to suit objectives and budgets:
- Delivering global communications from our UK hub. Centralised PR, marketing and sales support using our language specialists.
- Managing in-market staff and freelancers. Our trusted employees and partners are based around the world and are ideally positioned to provide local market understanding and hands-on support on an ongoing or ad hoc basis.
- Coordinating specialist partners from our custom-built, ‘on demand’ network of like-minded consultancies. Our network gives you access to the best people for the job, in the markets where you need it, when you need it. We have access to more than 800 specialist PR, marketing and advertising firms in 107 countries. This means that we can find the right support, local knowledge and industry expertise to suit clients’ specific requirements (and budget) now – and accommodate new priorities easily in future.
The benefits of this approach? Our clients have on-the-ground access to the markets and insights that matter to their business and can leave the direction, content and coordination to us – safe in the knowledge that the same quality, diligence and creativity is being applied to their marketing communications around the world and the Man Bites Dog team is driving forward activity in a strategic and coordinated way.
Unlike owned agency networks where global business is often de-prioritised and mismatched with in-market capabilities, we are able to find a highly motivated, perfect-fit partner. We take responsibility for briefing, managing and coordinating our partners and act as your single point of contact. We provide a central information and content hub and equip our partners with the knowledge, insights and ideas to do their job well, including global brand, positioning and messaging guidelines; company information, spokesperson introductions and PR & marketing content.
See our case studies: